WADE
E-commerce2025

Maren

Curved furniture for warm modern homes.

Maren website screenshot
Overview

Curved furniture for warm modern homes.

Maren came to us with a clear point of view — softly curved silhouettes, natural materials, and a price point that sits comfortably above mass-market. The existing storefront buried that story under cluttered filters and stock photography that didn't match the product. We rebuilt the entire digital experience from the ground up: a calmer catalogue, a configurator that lets you see a sofa in three fabrics before you commit, and a checkout that gets out of the way. The new site reads like a magazine and ships like a store.

Outcomes

What changed.

  • +38%
    Conversion rate
  • 1.2s
    Avg. LCP
  • 4.9★
    Customer rating
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